How we work · The Creativy Framework
We use customer research to find new angles, turn those angles into image and video ads, test them in Meta, scale what works and use the results to brief the next round.
The framework · five stages
01Research
Listen
Find customer problems, motivations and language.
02Create
03Test
04Scale
05Learn
The framework · five stages
01 Research02 Create03 Test04 Scale05 Learn
Listen
Find customer problems, motivations and language.
Creative
New cuts in test, every week
Other agencies· one batch a month
0
Other agencies
Creativy· new ads every week
0
Strategist
Scriptwriter
Editor
Media buyer
Before a dollar moves
Our ongoing fee is a percentage of ad revenue after ad spend.
Agreed in writing
- Attribution methodology
- Break-even ROAS
- Target ROAS
- The economics of the account
- Commercial terms
Agreed before the first testBen
Stays yours
Meta accountPixelDataCreativeEvery asset made for you
Ownership and admin stay with you. Everything we build for the account stays in it.
The offer
No monthly retainer. Our ongoing fee is a percentage of ad revenue after ad spend. You pay Meta directly from your account. We agree the percentage and how returns are measured before we start.
See if we're a fitDTC brands spending around $5k–$10k+ a month on Meta.
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